Maui

Maui

I love movies, working out, snowboarding, camping, good food (BACON!), and MUSIC!!! Full Bio

 

Blockbuster Video Sees Huge Spike in Sales After Super Bowl Ad

Blockbuster Video's new ad on Super Bowl Sunday boosted sales and didn't cost much. According to general manager Sandi Harding who manages one of the last remaining Blockbusters in Bend, OR, the store saw double the number of online merchandise orders over the previous week. Harding says the boost in sales is a direct result of their big game ad. The store sells stuff like trucker hats and sweatpants. Blockbuster dropped their halftime ad on social media instead of buying a $7 million Fox Super Bowl spot. Sandi says a NYC ad agency contributed time and resources to help with their low production budget. For those who missed it, the vintage advertisement kept things lighthearted while advertising the shop by making fun of the fact that the final Blockbuster would survive even the end of the world.

What was your favorite Super Bowl commercial?

The last Blockbuster store in the USA

Photo: Getty Images


Sponsored Content

Sponsored Content