'Sex and The City' reboot shocks fans by killing off one of the main characters in first episode 'And Just Like That' premiered on HBO Max and shocked fans by killing off one of the main characters on the show. This scene upset fans greatly, and they expressed their views online. 'Mr. Big' suffered a heart attack after working out on his Peleton bike.
A spokesperson for Peleton said, "'SATC' fans, like me, are saddened by the news that Mr. Big dies of a heart attack. Mr. Big lived what many would call an extravagant lifestyle — including cocktails, cigars, and big steaks — and was at serious risk as he had a previous cardiac event in Season 6." The spokesperson continued, "These lifestyle choices and perhaps even his family history, which often is a significant factor, were the likely cause of his death. Riding his Peloton Bike may have even helped delay his cardiac event."
According to TMZ - "Big's Death on 'Sex and the City' Reboot Triggers 11% Drop in Peloton Stock Price"