Disney Is Closing At Least 60 Disney Stores In North America

One of my go to places in the mall! :(

Per Disney’s official announcement:

Today Disney announced plans to focus on its ecommerce business and significantly reduce its brick-and-mortar footprint, beginning with the closure of at least 60 stores in North America this year.
Over the next year Disney will focus on providing a more seamless, personalized and franchise-focused ecommerce experience through its shopDisney platform which will be complemented by greater integration with Disney Parks apps and social media platforms. This will be coupled with an assortment of new and elevated merchandise from the Company’s full range of brands, including adult apparel collections and artist collaborations, trend-forward streetwear, premium home products and collectibles.

According to CNN, this move comes in the wake of COVID-19 restrictions, which saw a number of consumers move from in-person shopping to online shopping. Moving forward, Disney will focus on e-commerce instead of the brick-and-mortar side of its retail business.

Fans can still buy Mickey merchandise at theme park stores, third-party retailers and Disney shop-in-shops. In 2019, Target opened mini-Disney stores in 25 of its locations.

At this time, it is not known which Disney Store locations in North America will be closing. Disney has also not yet disclosed details about how many Disney Store Cast Members will face termination due to these retail closures.

Photo - Getty

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